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Esports Entertainment Group’s EEG Labs Announces Partnership with Alpha Esports Tech Inc. to Design Computer Vision for Automated Scoring

Newark, New Jersey and Vancouver, British Columbia–(Newsfile Corp. – October 4, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”) and their newly rebranded subsidiary EEG Labs (formerly Genji) are proud to announce a partnership with Alpha Esports Tech Inc. (“Alpha Tech”) (CSE: ALPA) (FSE: 9HN), (OTC Pink: APETF). The Company and Alpha Tech will develop a new computer vision tech system that will allow Alpha Tech’s online platform, GamerzArena, to conduct automated scoring for popular games such as Call of Duty and Fortnite.

The new computer vision tech simplifies match scoring and allows GamerzArena to detect many common types of fraudulent activity, such as falsifying game outcomes. An additional benefit of this new technology involves tournament results being available instantly on the leaderboards on GamerzArena. The automated tech will allow users to have an added sense of trust for the results of tournaments and contests due to the consistency of the computer vision tech around scoring. EEG Labs will also deploy its computer vision tech to extract data from additional sources and contests to optimize content plans for the Alpha Tech.

“We’re excited to continue expanding EEG Labs’ technology and GamerzArena is a great avenue to do so,” adds Magnus Leppaniemi, President of EEG Games. “In working together, we will pave the way for ground-breaking and efficient scoring of esports match results, allowing gamers everywhere to compete safely and reliably.”

“Partnering with EEG Labs to design a computer vision tech will push GamerzArena to the next level,” said Interim CEO, Matthew Schmidt. “The automated scoring system will give GamerzArena an added level of trust and security, which will help us continue to increase our user base.”

About Alpha Esports Tech Inc

Alpha Esports Tech Inc. is a technology company that focuses on emerging markets in Esports, mobile gaming, ecommerce, blockchain and high growth opportunities. Through a strong portfolio of technology assets, we bring a new edge to modern gaming.

About EEG Labs

EEG Labs is a subsidiary of Esports Entertainment Group that uses sophisticated statistical models, computer vision, and natural language processing to deliver cutting-edge broadcast optimization and talent scouting analytics.

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

FORWARD-LOOKING STATEMENTS

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

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